As growth and progress continue to transpire across the nation, the only direction now is to extend this development to the cities outside the boundaries of the fully developed business districts in the country. Makati, Quezon City, and Taguig – these are just some of the cities that exhibit progress and transformed to be the major business districts in the country. The Philippines is known for its abundant resources, excellent geography and above all, skillful people who are able to perform excellently at any given tasks.
Megaworld with its vision to take part in this development has now transcended cultural confinements and has travelled 70 kilometers from Manila to build new communities and introduce a better way of living. Pampanga City, the very heart of Central Luzon has been chosen to embrace the new community as Megaworld prepares the blueprint that will heighten the city and the entire country’s future with a township called Capital Town. It’s a plan that will integrate residential, commercial, retail and institutional components into one development. This township becomes the meeting point between heritage and progress. And this is only possible with the creative ways of Megaworld.
One of Capital Township’s highlights is the Shophouse District. It is envisioned to be the center of attraction of the entire township. From the architecture and structure representing the golden times, the physical presence alone is very inviting not only to locals and the neighboring cities but also those from the other side of the country. Aside from the neoclassical architecture, a touch of art deco details on the buildings can also be witnessed abundantly.
What is special about the Shophouse District? There are only two words to describe it – business and beauty. Pampanga, also considered as a first class city in the country, is proven to have a successful economic standing, being named as the Christmas Capital of the Philippines due to its primary product, the colorful lanterns. This city is also described as the center of commerce, trade and regional government of Central Luzon. Its rich industry brings over more than a million transient visitors and workers daily. If this is happening during the days without Megaworld’s Capital Township, what more can the city contribute to the economic growth of the country if the township operates in full bloom? It’s nothing but a positive economic trend.
The Shophouse District will be the venue of lifestyle and design that will provide an array of jobs waiting to be served. The events trade center will be holding trade expos where foreign buyers can spend time looking for quality products. With its strategic location near the Clark Airport, foreign buyers can easily pay a visit to this district. A year round of events will keep this place lively and attractive. Among the line up of events are the furniture shows, travel expos, art shows, car shows and fashion week.
This area is meant to keep the beauty and art of the city that can even strengthen the historical and artistic side of the consumers and the locals. It’s a way of reminiscing the past as they connect this to the present situation. Aside from the year round events, there is also an amphitheater where local talents showcase their talent in the area of singing, dancing, performance arts and the likes.
Pampanga City isn’t complete without their mouth-watering delicacies; one of the best aspects about Pampanga that are shared all over the country. Local businessmen who are willing to expand their branches are also welcome to venture in the Shophouse District. Indeed, a shopping district won’t be complete without the supporting retail such as bookstores, furniture shops, tailor shops, boutique hotel, flower shops, pizzeria and coffee shops. Each section adds up to the distinct and artistic character of these local businesses.
With approximately 6.3 hectares dedicated to the Shophouse District, every plan is possible. This can serve the increasing number of population in Pampanga City which is expected to grow even bigger with more than hundreds and thousands of job opportunities that can be offered by the business district. With the Shophouse District, shopping is made more artistically elegant and exciting.
Inspiration
Neoclassical Architecture with Art Deco details
Location
San Fernando, Pampanga
Turnover
December 2019 + 6 mos. grace period




